Italian football star brings brand SWEET YEARS to China

Eternal Heartbeat

- Famous Italian star Vieri with his brand SWEET YEARS visiting China

The famous Italian brand SWEET YEARS, founded by two Italian football players, Paolo Maldini and Christian Vieri, originates from major competitions. The two handsome players are lined with jerseys. T-shirts printed with red hearts are displayed to the public after each goal or after the end of the game. It is thanks to this move that this obvious symbol of the heart has quickly become a mark of a fashion brand, and it has been prevalent throughout Europe for just a few years.

A few days ago, in Beijing's fashionable place, Oriental Xintiandi, Italy's famous star Vieri and his creative director, Enzo Fusco, who is known to the Italian and international fashion industry, personally attended the opening ceremony of the SWEET YEARS brand's first shop in Mainland China. The star Vieri presided over the lighting ceremony and lightened the heart of SWEET YEARS in China.

This red heart symbol like a jump has the concept behind the brand. The brand's company was founded by a team of Italian players Maldini and Vieri. The purpose is to establish a fashion brand and promote enthusiasm for life. The beginning of heart, enthusiasm, enthusiasm, motivation. Choosing the red heart as a brand logo because it represents the beat of the pulse, lasting motive power, and the source of enthusiasm and affection, a symbol of life and love, and a vision for the future.

With this positive attitude towards life, the brand will quickly acquire fashion and football. The brand will quickly become famous. Zheng Zheng (5) 硖辶 校 校 诰 诰 废 废 废 废 粘 钪 钪 钪 钪 ┳ ┳ ┳ ┳ ∮曛Mirror? WEET YEARS clothing line, has become an indirect promoter of the brand.