Recently, the family outdoor leader KingCamp held in Beijing in spring and summer 2011 new orders. At the beginning of the conference, Xu Guoqing, president of KingCamp, pointed out that the prevalence of the concept of "pan-outdoor" marks the arrival of the outdoor golden age. The concept of "comfort, relaxation, sharing and environmental protection" Pan outdoor "consistent. Therefore, KingCamp will continue to strengthen its brand promotion and promote "family outdoor" in an all-round way. According to different uses, spring and summer 2011 new products can be divided into hiking series, happy travel series, urban leisure series. Hiking series of high-tech modern fiber technology, high-quality performance, to ensure excellent breathability, shape retention, fast drying, fixing color, service to professional outdoor sports enthusiasts; Happy travel series with super toughness , Moisture quick-drying, antibacterial deodorant, wearing comfortable materials, designed for simple outdoor travel life; urban leisure series of high-tech functional fabrics, fashion and outdoor sports will be the perfect combination of leisure for the pursuit of excellence in urban populations . In-depth investigation of outdoor enthusiasts habits, based on the integration of original technology elements, the introduction of dozens of fashionable and well-branded shoes, KingCamp opened with sales of selected products, with innovative design to open up the market; KingCamp backpack at In addition, KingCamp also introduced a series of colorful equipment, a total of a dozen new products, including a selection of "new products for leisure and sports activities, unique to reduce fatigue, beautiful color trend- Lattice "element runs through it, providing a full range of products for outdoor leisure activities.
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