Different from the consumer behavior at the weekend WangFang has a certain randomness, during the May Golden Week, consumer spending is very purposeful, it is easy to integrate into the atmosphere of the prosperous market. All the elite women's marketing department Irpib brained : how to make 51 shopping season to the clothing store to bring really good business? Need to analyze the characteristics of May Day clothing store, this time, the division of responsibilities between clothing manager and Purchasing Guide also need to have a flexible adjustment.
Clothing store cash register and is responsible for overall control
May Day clothing promotion period, Iberpi far and women shop manager and shopping guide should be special treatment of special circumstances. The manager is mainly responsible for the cash register and the overall control of the market situation, coordinating shopping guide follow-up customers and intermittent tallying tally. The shopping guide will have to abandon the conventional " one to one " follow-up and queuing service practices, as long as the customer does a good job showing the restoration and try on it. Shopping guide should cooperate with each other, take goods to take care of customers, leaving the business district to greet the manager or other shopping guide, etc., to prevent the loss of goods and impatient customers.
Clothing Purchasing Guide sub-regional methodically and methodically
In order to prevent the shopping guide management chaos situation. Clothing store can be divided into several regions, each responsible for regular employees, were responsible for assisting the customer to pick and try and leisure tally display replenishment and recovery, adjacent to the area to take care of each other, in the middle by the manager in charge of the cash register And scheduling. This multi-level three-dimensional distribution not only relieved the clothing store manager to participate in sales and ignore the cash register transaction concerns, but also in the shopping guide and customer form a point of echoes, so that customers feel shopping guide at any time for their service. Of course, this is also a higher demand for shopping guide, not only to be familiar with the size of the price of goods, but also the overall situation, the basic quality of the goods to be perfect, we need the usual strict requirements can be done.
Purchasing Guide courage to promote transactions as soon as possible
51 clothing store promotions are scarce resources, so a few a year, if we can make better use, we can maximize sales. So the sales process is the best simplified, the customer try on or after repeated selection of shopping guide will take the initiative to ask: You wear or packing ? Please pay at the checkout ! Thank you ! Or loudly Tip Manager: a jacket, trouble shop Long cashier ! And then continue to serve other customers, so that customers can hesitate to hesitate but also heighten the atmosphere of the transaction.
Clothing manager and shopping guide with the manufacturing transaction atmosphere
How to make the most important customer transactions. People have this kind of mentality: If everybody does not buy it, they just do not buy it. If everybody is rushing to buy, many customers will probably buy after hesitating. This is a kind of psychological subconscious behavior. When the shopping guide to the customer with the intention to pay a single guide to the cashier, the next set price payment package and a simple send guests work can be done by the manager, the manager in singing, singing and singing, The voice is better than usual, speaking speed can be accelerated, the key is to have passion, in a noisy and busy environment, which will make people feel that a large number of customer transactions, driven by other customers to buy.
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