Leather companies will "Made in China" sing international market

After years of development, the scale of China's leather industry has leapt to the top in the world, and the export of leather and its products has also ranked first in the light industry for six consecutive years. With the expansion of leather and its products in China, the quality of its products has also been greatly improved. The leather making technology has gradually approached the international advanced level, and some companies have started to engage in OEM production for internationally renowned brands.

Over the years, the Chinese leather industry has gradually shifted from the original scattered development to the forefront of world trends such as quality, technology, and environmental protection. At the same time, in many years of development, leather manufacturers with strength and strategic vision have already begun to push leather products to internationalization, diversification and branding. Zhongshan Crown Group is one example. However, the brand building must also be determined by the company. The Crown recently hosted a lot of European guests. They are not looking for Crown to do OEM, but they want to represent Crown's brand in Europe. They said that after market research, Crown's products are not lost in international well-known brands, such as TUMI, but the price of the terminal market is 30%-50% cheaper than these brands, and now Europeans have empty pockets, but still need to purchase The product does not want to lose its original quality of life. "This is the change in the consumption of the market, many markets will not disappear, but the market share has changed.

Haining chrome-free enamel leather sells well on the international market. In Haining Shangyuan Leather, Carson and other companies' production lines, a technology called chrome-free tanning leather is being applied, which uses imported chemicals instead of traditional chrome, although per square foot. The cost of leather is about 0.3 yuan more than that of traditional sheepskin, but the leather products produced with this technology are in line with the environmental standards of many countries in the European Union and are very popular in the international market.

“These new technologies can reduce the amount of chromium used in the traditional chrome tanning method by 30% and increase the absorption rate to more than 95%, significantly reducing chromium emissions.” A technical staff of a brother leather told the reporter that the cost of sludge treatment in the later stages will be greatly increased. The reduction, which means that the chromium content in the sludge only accounts for 5%, the chrome slag waste basically achieve zero emissions. “Future tanning technology will gradually strive to reduce the content of chromium, ammonia, etc. The breakthrough of these technologies will greatly reduce pollution in Haining's tanning industry.” said Lan Yunjun, head of expert service group for the transformation and upgrading of the leather economy in Haining City. The expert group is still experimenting with high-absorbing chrome tanning leather technology. After the technology is mature, it will be promoted and applied in tanning enterprises in the city, and it is expected to completely change the problem of heavy metal chromium emission in the process of leather tanning in Haining.

Big camp fur sells well in Asia and Europe. Daying Town, Hebei Province is the birthplace of China's fur industry and fur culture. It is a famous “hometown of fur”. At present, from several series and dozens of varieties, the skin leather products have developed into seven series and more than 4,000 varieties, including fur garments, trimmings, shoes and hats, handicrafts, shearing products, furskins and raw materials. Products are sold to more than 40 countries and regions in Asia and Europe. From the point of view of the production process, from the tanning, dyeing, printing, cutting, sewing, etc., all links have strong strength and reach the domestic advanced level. Daying is also one of the regions with the largest processing volume of rabbit skin in the world, and rabbit skin products account for 90% of the world market. The annual output value of the skin products exceeds 6 billion yuan.

In the world market competition of leather products, China is in a dominant position. China and Turkey rank first and second respectively, and Pakistan enjoys the third place in the leather goods market in the world. As China's tax refund rate for leather garment exporters is 13-15%, it has a great advantage in the tax refund system, which is an absolute advantage for Chinese leather products. According to the data, from January to March 2009, Pakistan exported 307 million U.S. dollars, and leather apparel exports fell by 26%. Due to the global economic recession, exports decreased by 10-15%, and the reduced exports were taken away by China because China started in January. The implementation of the new tax rebate system, however, need to remind the domestic leather enterprises, for the international market, leather enterprises should fully grasp the relevant requirements of product exports to the EU, improve production technology and product quality; timely understanding of the implementation of the new EU regulations, grasp its latest Progress requirements to ensure that products meet the requirements of international markets. The government and industry associations will strengthen information guidance and industry planning, guide enterprises to increase the proportion of export marketing and capital output, promote enterprises to set up factories overseas, and form a comprehensive and multi-level foreign trade pattern. There may be various problems with export products. Enterprises must strengthen their sense of advancement, establish industry early warning mechanisms, learn to use international rules, become familiar with relevant regulations in international trade, conduct scientific management, and provide credible company information and financial accounts. In this way, it is possible to effectively improve the company's resilience. Even if anti-dumping is encountered in the international market, companies can also be in a favorable environment to safeguard the legitimate interests of our products.

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